CJ’s Tire & Automotive
CJ’s has 18 retail brick and mortar stores as well as 4 tire distribution centers under the name The TireSource. Print marketing is a key driver to get customers vehicles in CJ’s bays.
Game Day Program
Each home stand the Fightins came out with a new program for fans. These programs outlined the events during the week as well as the promotions and teams they were playing. Advertisements and Alumni Report rotated each week along with the teams.
Team Poster Giveaway
Each year the minor league teams will have education days where schools can bring kids out to the ballpark. Each child would receive this team picture and on the back it would have some educational information about baseball. The kids would also learn things before, during and after the game through hand outs, displays, and in game promotions.
Marketing Mailer
Prior to each season minor league teams will mail schedules out to fans that purchased ticket plans in the past. This is done to remind the fans that they can start purchasing their season tickets and plan their schedules for the upcoming season.
Newspaper Advertising
The Hagerstown Suns had a spot in The Herald Mail to inform the subscribers of the up coming games and promotions. Over 60,000 subscribers read The Herald Mail paper daily.
Pocket Schedule
Each Minor League baseball team prints a pocket schedule that is distributed to local stores, sponsors, and schools. These schedules have theme nights, giveaways, and special information that fans look for every year.
12 MONTH CALENDAR
While working with the Hagerstown Suns I was asked to create calendars for an employer to give to his employees. These calendars showed the teams schedule as well as promotions and ticket pricing.
Menu Redesign
My hometown sports bar was looking to redesign their menu. They were looking to take the menu from a sports bar menu into a gastropub type menu. This is the third menu I have designed for them. Each time the color palette changed and the owner added new items to attract new customers. The background color of the menu matches the paint color of their newly renovated dining room. Visit their website here
Foot Pursuit
The local PD had asked if I could help them with a 5K that they recently revamped. This 5K benefits the local PD as well as local businesses. I helped them create flyers, shirts, and sponsorship forms. This 5K runs through the greens and paths of a golf course in the area.